Focal Projects

Focal Projects is rated 3 out of 5 in the category market research. Read and write reviews about Focal Projects. Focal Projects is a new type of market research agency that combines traditional market research techniques with contemporary, analytical processes We help our clients validate and receive feedback on their B2B (business to business) IT project proposals by putting their ideas and software prototypes in front of real people Project proposals include anything from a simple idea brief to fully fledged business plan with a workable prototype Every project idea that we we work on must have a technology aspect and be designed for a business user as this is where our market research specialism lies We focus on face to face interviews as our only market research method and hence don’t carry out online surveys as we don’t think this provides sufficient return on investment